Rules / United States (federal)
Tools to Address Known Exploitation by Immobilizing Technological Deepfakes on Websites and Networks Act (TAKE IT DOWN Act), Pub. L. 119-12
Makes it a federal crime to knowingly publish non-consensual intimate images, including AI-generated 'digital forgeries', and threats to do so. Since 19 May 2026 'covered platforms' must run a notice-and-removal process and take down reported images and known identical copies within 48 hours, enforced by the FTC.
Why it matters
Any platform hosting user-generated images or video (including AI image generators) needs a working NCII takedown channel and a 48-hour removal workflow; the FTC is already sending warning letters.
What it requires
Penalties
Criminal: up to 2 years' prison (adult victims) or 3 years (minors). Platforms: treated as an FTC rule violation; FTC cites civil penalties up to $53,088 per violation
Cite this record
Tools to Address Known Exploitation by Immobilizing Technological Deepfakes on Websites and Networks Act (TAKE IT DOWN Act), Pub. L. 119-12. U.S. Congress. Status: In force. wheresthe.ai, https://wheresthe.ai/rule/us-take-it-down-act-2025/ (verified 4 Oct 2026).
Line of Thought
Developments connected to this rule
What has happened that this rule shapes, or that shapes it. Pick one to keep following the thread.
- DevelopmentFTC begins enforcing TAKE IT DOWN Act's 48-hour removal duty for intimate deepfakes19 May 2026 · Enforcement or ruling · US
- DevelopmentCSET study of PLA tenders maps China's military AI shopping list17 Feb 2026 · Research · CN
- DevelopmentOpenAI agrees to deploy its models on Department of War classified networks28 Feb 2026 · Deal · US
- DevelopmentPentagon labels Anthropic a supply-chain risk after it refuses to drop two limits27 Feb 2026 · Enforcement or ruling · US
- DevelopmentMicrosoft cuts an Israeli defence unit's access to Azure storage and AI services25 Sep 2025 · Enforcement or ruling · IL, US
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